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Utilities mail is highly engaged with in 2020
Latest research by JICMAIL has revealed that volumes of mail sent by the utilities sector were down overall in Q2 2020. Emails containing information about products and services took the biggest hit. We think you’ll agree, this comes as no surprise given the...
13 reasons why mail matters more than ever
The team at Royal Mail MarketReach have carried out some new research, which highlights the importance of physical mail in a covid-disupted world. Their guide is packed full of useful information from recent studies carried out by both Royal Mail and JICMAIL....
Last recommended posting dates for Christmas 2020
Here are the posting dates for Christmas 2020 We’re here to help you avoid having too many of those “last-minute moments” over the Christmas period. Here are the last recommended posting dates to make sure your mail gets there in time for Christmas. Date...
9 charity ad mail myths busted
JICMAIL (the Joint Industry Committee for Mail) are an independent body delivering industry-standard audience measurement data for advertising mail and door drops. They provide the same metrics for mail that are available for other channels, making mail measurable. So...