News

All the latest news from RNB Group.

Does direct mail still work?

You want to know if direct mail still works and we can safely say a big fat, YES. We’ve picked out a handful of reasons to show you why you should consider incorporating direct mail marketing into your next multi-channel campaign."Whether it’s informing the populace...
What are the benefits of direct mail marketing?

What are the benefits of direct mail marketing?

If you’re considering direct mail for your business but you’re not sure if it’s worth the investment, we’ve compiled a list of benefits of direct mail marketing. We’ve said it countless times before but direct mail really is a fantastic form of communication because...

read more
What is programmatic mail?

What is programmatic mail?

What is programmatic mail? If you’ve heard the term 'programmatic mail’ bandied around but don't really know what it is, you’ve come to the right place. Put simply, programmatic mail is when a piece of direct mail is automatically generated, printed, and sent out to a...

read more
7 reasons to outsource your mailroom

7 reasons to outsource your mailroom

Given the current climate, there’s never been a better time to consider outsourcing your mailroom. If your business currently handles its own inbound and/or outbound mail we think you should seriously consider making that switch to a mailroom provider (like...

read more
Home is where the mail is (and your customers)

Home is where the mail is (and your customers)

In March 2020 it felt like the world got flipped on its head when we were all told to stay home and save lives. The pandemic has impacted all our lives in so many ways, and continues to do so. The marketing/media landscape has seen one of the most dramatic shifts....

read more
13 reasons why mail matters more than ever

13 reasons why mail matters more than ever

The team at Royal Mail MarketReach have carried out some new research, which highlights the importance of physical mail in a covid-disupted world. Their guide is packed full of useful information from recent studies carried out by both Royal Mail and JICMAIL. We've...

read more
9 charity ad mail myths busted

9 charity ad mail myths busted

JICMAIL (the Joint Industry Committee for Mail) are an independent body delivering industry-standard audience measurement data for advertising mail and door drops. They provide the same metrics for mail that are available for other channels, making mail measurable. So...

read more
Christmas in August?

Christmas in August?

Why are you talking about Christmas in August, you might ask? Well, the days might be getting shorter but we’re not quite ready to say goodbye to summer just yet! Having said that, we know that when September rolls around it’s about the right time to start planning...

read more
Will digital marketing replace Direct Mail marketing?

Will digital marketing replace Direct Mail marketing?

Did you know, 27% of mail stays in the home for over 4 weeks? That means that your postcard or letter could be sitting in the home or office of your customers and prospects, and can be looked at time and time again. Keep in mind too that 94% of mail is engaged with in...

read more
Why you shouldn’t stop marketing

Why you shouldn’t stop marketing

With everything that’s going on in the world right now, you’ve no doubt considered whether or not you should be doing any sort of marketing or cutting back. Our answer is most definitely, YES. Even if you are limited in what you can offer right now, you should still...

read more
Working from home? We’re here for you

Working from home? We’re here for you

We know a lot of you are working tirelessly from home during this difficult period to help support your workplace and keep business afloat. At RNB we are still operational and here to support you with a number of services that could be invaluable for your business...

read more
The impact of Direct Mail during coronavirus outbreak

The impact of Direct Mail during coronavirus outbreak

This week we came across an article by PrintWeek we think you’ll find interesting. It highlights the various opportunities for direct mail amid the coronavirus outbreak. The main takeaway was that direct mail is going to be more impactful than ever before with the...

read more

Maintain a connection with Direct Mail marketing

Last week we received an update from Royal Mail we’d like to share with you. Royal Mail reinforced the message that the delivery of parcels and letters is an incredibly important way of keeping the country together during these difficult times. It’s a way of helping...

read more

Coronavirus update

In light of the most recent major announcement from Boris Johnson, We'd like to let you know that we are currently still fully operational and we’re taking all possible steps to ensure our employees are protected, working from home wherever they can and ensuring...

read more
What should my business stationery include?

What should my business stationery include?

Are you considering what you should include in your business stationery pack? For any business big or small we’d always recommend investing in good quality business stationery. You might only need a few business cards, or you might decide to go the whole hog with a...

read more
Surprise your customers with a Double Thick Reveal Card

Surprise your customers with a Double Thick Reveal Card

We’re always on the lookout for new and innovative mailing products we can offer to our customers. This double thick reveal card is no exception. With a unique removable front panel this mailer provides a fun and interactive way to… Make announcements Send an invite...

read more